Corporate culture unique. Unique corporate culture is a "sign" and "business card" to give people impressed. A unique corporate culture from the operation of enterprises and eclectic personality and unique style of management. But the unique corporate culture is not just to create something unconventional, genuine personality culture is the absorption of different cultural criticism and reasonable abandoned, traditional culture and modern management concept of integration. U.S. companies such as Haier Group, the innovative spirit, teamwork and Japanese companies in China Confucianism together to form the distinctive characteristics of "Haier culture." Japan, Korea, Singapore and other countries of the corporate culture, also marked by varying degrees of Confucianism in China brand. This shows that only a corporate culture rooted in traditional culture, fertile soil, the absorption times of fresh air to the most beautiful flowers blooming.